Red & Yellow School | Design Courses (Full Time Degree Courses )

Red & Yellow School | Design Courses (Full Time Degree Courses )

The Red & Yellow School offers advertising, marketing, and design courses designed to produce the creative and business leaders of tomorrow.
We believe that learning is doing, and that’s what makes us more than the courses we offer. A carefully considered balance of Logic (strategy) & Magic (creativity), our fully accredited Bachelor of Arts in Visual Communications degree combines practical, real world projects with a solid theoretical understanding to create the business-savvy creatives the industry needs.
Get ready to experience the industry first-hand; surround yourself with multi-talented classmates; learn from the experts; gain practical work experience; win awards (because you can); and reach your full potential to pursue the creative career you really want.
 

Red & Yellow School | Design Courses (Full Time Degree Courses ) BACHELOR OF ARTS IN VISUAL COMMUNICATIONS

The first year lays the foundations, introducing you to the world of visual communications and allowing you to get hands-on with Graphic Design, Art Direction, Digital Design, Illustration and Photography.
From years two and three you will choose your learning journey, deciding upon a major and minor field of specialisation. At the end of the degree, you’ll walk away with a highly competitive and individualised portfolio that will give you the freedom to pursue the career of your dreams.
Your NQF level 7 Bachelor of Arts in Visual Communications will also allow you to take your studies to the next level, qualifying you for a national or international Honours level programme.

BACHELOR OF ARTS IN VISUAL COMMUNICATIONS What you learn

Unlike a typical graphic design degree, you’ll be exposed to all disciplines of Art Direction, Graphic Design, Illustration, Photography and Digital Design, from first year. This gives you a strong background in each and enable you to confidently choose your major and minor subjects in second year.
You will also begin your training in strategic thinking through courses in Visual Studies and Marketing Communications, giving you the theoretical knowledge needed to survive in the ever-changing business world.
Come second year you’ll be able to decide on a major e.g. Graphic Design, and a minor subject e.g. Illustration. You will continue to study supporting subjects such as Photography, but these will become your focus.
From the third year you will only work on your major e.g Graphic Design, in order to develop a highly competitive and individualised portfolio that will open the doors to the industry.
More on the five creative disciplines
What is graphic design?
Graphic design communicates through imagery, space and lines. Branding, corporate identity design, packaging, typography, digital media, illustration, publishing and more, are all covered in the graphic design component of the degree. Graphic designers are creative and imaginative individuals, able to think outside of the box and bring ideas to life through beautiful designs.
What is art direction?
Art direction ensures a message is communicated strongly, and consistently across various visual mediums and touch points. Art directors rarely work alone and are known as the ‘big ideas people’, as they direct the creative concept from start to finish.
What is illustration?
Illustration is closely related to graphic and digital design, but is a specialised field of visual creation. Illustration is not a fine art, but rather conveys stories and messages through various forms of drawing, painting, digital, mixed media and more.
What is photography?
Our photography component will have you mastering everything from Instagram to professional shoots. Taught in both theory and practice, photography complements the four other disciplines by enhancing your knowledge and use of creative mediums in visual communications.
What is digital design?
Digital design covers everything from Adobe Creative Suite skills to app, mobile, web design and more. Available as a major, students will learn the latest practices in user-centred design, animation, film, video and motion graphics production.

BACHELOR OF ARTS IN VISUAL COMMUNICATIONS The course & you

Career Orientation
At Red & Yellow, we’ll train you so that once you graduate, you’re able to hit the ground running in your first job. That’s because your training involves practical projects, which include briefs from real clients. This valuable experience gives you a taste of what’s it’s like in the industry, and the confidence to contribute from day one.
You’ll walk away with an internationally recognised qualification and a highly competitive portfolio that will grant you access to higher levels of learning or open the doors to the industry.
You and the course
You will work hard. You’ll have fun and make lasting friends. You’ll gain a wealth of real world, practical experience, and the theory to back your creative genius. You’ll be surprised at what you will accomplish. You’ll need to be self-motivated and have a strong work ethic because the pace is dynamic, fluid, and urgent. If you’ve made the correct career choice, however, you’ll enjoy and savour every day because the work environment reflects the school’s philosophy that joy is attained through accomplishment. After you graduate, you’ll be part of a very select, accomplished group; work-ready and eager to hit the road running.
Application Requirements

• A valid senior certificate with degree endorsement / a Bachelor’s pass
• Visual Art and / or Design as a Matric subject are advantageous but not required
• A keen interest in pursuing a creative career
• Complete and submit the programme admissions test along with your application form

BACHELOR OF ARTS IN VISUAL COMMUNICATIONS FEES

R 84 000 Per Annum (2024)
NOTE: In the case of 2 & 3 year courses, fees will increase by approximately 10% annually, or in accordance with prevailing economic circumstances.
You may make use of the Extended Credit Payment Plan. First payment due 31 January 2024 followed by eleven equal monthly payments of R 8 171.00 (2024) (7% admin surcharge).
The final date for registration and payment of fees for the 2024 course is Tuesday, January 31, 2024. Students who have not paid their fees by this date will not be eligible to start their course in 2024.
The Red & Yellow School is a privately run organisation and receives no state funding. The majority of income is generated by student fees and remunerations from commissioned projects.
Your fees are therefore payable in advance and you may choose from the following methods of payment:
You may pay the full year’s fees by January 31, 2024, in which case you will be entitled to the following discount:
Bachelor of Arts in Visual Communications Course: R 4 200,00 (2024)
Credit card payment facility is available; only online.
Should you fail to complete the course due to inadequate levels of performance, you will not be liable for fifty percent of the following semester’s tuition fees, but you will forfeit your deposit.
A non-refundable registration fee R 6000,00 must be paid. This registration fee is to reserve your place on the course and you will forfeit it should you elect not to attend.
Note: The non-refundable registration fee does not form part of the tuition fees. Should you elect not to complete the course, you will be liable for fifty percent of the following semester’s tuition fees. (This is because it is impossible for us to fill a vacancy once the course has begun.)
The Red & Yellow School is a privately run organisation and receives no state funding. The majority of income is generated by student fees and remunerations from commissioned projects.
HOW TO APPLY
Download the relevant skills test from the application page. You will need to complete this skills test in order to apply.
Fill in and sign the enrolment form – you can get this from the application page or from one of our course consultants: register@redandyellow.co.za
Once you have completed the skills test and enrolment form you can apply online, email or drop off at the school.
Your complete application must include the following:

1. Your completed enrollment form & skills test
2. Portfolio of creative work
3. A certified ID/passportID / passport (for international students)
4. A certified copy of your high school certificate/highest qualification, or the transcripts of your current course of study