Red and Yellow School
We’re Red and we’re Yellow. Our secret formula: Logic and Magic. It’s a cunning mix of sane and silly, physics and fantasy, vitamins and bubble gum. From the start, we got that balance right.
Our fingers are firmly on the pulse of the advertising and marketing industry, so we stay connected to what’s happening. We believe that positive encouragement and an atmosphere of competitive fun is the best way to learn.
And we know this for sure: that universe-conquering confidence comes from pushing yourself and discovering just how clever you really are, and how ridiculously high you can jump.
Our history is as interesting as our present and as exciting as our future. Learn more about our history, so that you can become part of it. he funny thing about Red & Yellow School is that the older we get, the younger we feel. Twenty years ago, legendary Creative Director,Brian Searle-Tripp and iconic adman Bob Rightford decided the ad industry needed better-trained professionals grounded in practical skills and disciplines for a career in advertising.
The Red & Yellow School of Logic and Magic began. Twenty-five students assembled to a humble start in Solan Road, Gardens, before growth saw us move into our busy campus in Durham Avenue, Woodstock, with over 150 students and 6 teaching staff.
Our Mission
We’re serious about learning. To learn is more empowering than to be taught, which is why we champion practically applicable knowledge. We are an independent business that distils practically applicable knowledge and shares it with an active learning community that crosses geographic, cultural and technological boundaries to produce eager, ambitious minds who drive the industry forward.
Core Values
- Our offering is workplace and industry relevant, aimed at solving brand challenges
- We promote lifelong learning, teaching students to think and self-motivate in a fast-changing environment
- We leverage market expertise to produce excellent content that evolves at the same pace as the industry
- We teach skills, not information, in the quest for applicable outcomes
- We make marketing, education and training accessible, stimulating and convenient for eager minds globally
- We empower and enable the industry by defining and supporting it
- We are independent
Full time Courses
Red & Yellow is a school with a real-world environment, and that’s what makes us more than the advertising and marketing courses we offer. When you’ve grasped the Logic (strategy) and mastered the Magic (creativity), you’ll be ready to face the industry head on, knowing there’s nothing it can throw at you that you’re not prepared for.
Copywriting
Sharpen your writing skills on our copywriting course and learn what it takes to write for all types of media and channels, conceptualise integrated campaigns, present to clients, and much more.
Graphic Design
Graphic Design is offered as a three year diploma or degree course.
Diploma in Graphic Design & Art Direction: CT & JHB
A highly practical course that allows you to major in either Art Direction or Graphic Design from the second year to ensure that you have a highly competitive and focused industry ready portfolio.
Bachelor of Arts in Visual Communications: CT
The degree course allows you to choose a major and minor field in either Graphic Design, Art Direction, Illustration, Digital Design or Photography. Including both theoretical and practical components, you’ll walk away with an internationally recognized qualification and a highly competitive individual portfolio.
Diploma application deadline: Applications for are now open
Degree application deadline: Applications for are now open
Marketing
If you have a burning desire to be part of a dynamic, fluid environment, and have the energy and commitment to make a difference, a Marketing course may be for you. We offer two full time, one year programs:
Marketing & Advertising Communications Diploma, aimed at post-graduates
Course duration: 1 year
Application deadline: 30 Nov 2024
National Certificate in Advertising (NQF 5) aimed at school leavers (Matric Exemption not required)
Course duration: 1 year