Red & Yellow School | Design Courses (Full Time Diploma Courses )

The Red & Yellow School offers accredited Diploma courses designed to hand you the keys to the kingdom in this digital age. Prepare yourself for a career that takes equal parts strategy (Logic) & creativity (Magic) and transforms ideas into memorable, powerful communication.
Red & Yellow is a school with a real-world environment, and that’s what makes us more than the Diplomas we offer. Our award-winning history and industry-ready graduates are proof that our practical programmes make for excellent Graphic Designers, Art Directors, Copywriters and Marketers.
You’ll be immersed in the industry from day one; learn from the experts and network with them; create an individual portfolio that speaks to your experience and aptitudes; and work on real projects for real brands.
DIPLOMA IN MARKETING & ADVERTISING
The hands-on “Real Projects for Real Brands for Real Clients” orientation of the programme aimed at graduates turns high-potential candidates into well-versed, confident and effective marketing and communications experts who learn by doing in a work-world environment.
In one year you will receive a NQF Level 6 Diploma in Marketing and Advertising.

DIPLOMA IN MARKETING & ADVERTISING What you learn

You are immediately exposed to the scope of the industry and the vibrant people in it, and invited to try your hand at its main disciplines. Enhancement of personal skills also takes place early on – maximising individual potential, team dynamics and presentation skills – all of which are highly valued in the industry, will enhance your career success and will stay with you forever.
Strategy
The fundamentals of effective communications are prioritised and entrenched to reflect the importance that strategy carries both in the School and the Industry. Students learn to apply concepts and processes that give greater insight into forces in the marketplace, consumers’ willingness and ability to buy, and the effective positioning of brands. You will become accomplished in applying the principles and processes of Integrated Marketing Communication and understand the core components of this exciting profession.
Functional skills
By the halfway stage, you will have played roles and key functions in business strategy/planning and formulation (Get-To-By), agency/project management, communications channel/media management (Bought/Owned/Earned Media), Research, Trends and Trending, Behavioural Economics. You will play specific roles in team situations, the most effective form of learning, leading to brand building, target marketing and building permanently acquired skills.

DIPLOMA IN MARKETING & ADVERTISING How you learn

Communications workshops
You will be exposed to cutting edge processes in the Industry – IMC, viral, and digital marketing communication. This is achieved through interactive workshops where people in the business present the challenges facing them and look to Project Teams for solutions.
Projects
Project work involving contemporary brands and issues is part of each and every aspect of the course. Students work in Project Teams to solve business problems by taking on key roles: project co-ordinator, strategist, planner, and researcher. To take things to the kind of finished work you see in the Prospectus, they also “CrossOver” to work alongside their creative colleagues (specialists in copywriting, art direction and design) to produce bright, fresh, creative campaigns in line with a “live” brand brief. Many of these campaigns have been run by the clients involved with real world success – a feather in the cap of the students involved.

DIPLOMA IN MARKETING & ADVERTISING The Benefits

Career orientation
Networking with prospective employers, preparing for interviews and personal guidance are the final steps to making students work-ready. Students also have the opportunity at the end of the course to demonstrate individual, leading edge prowess in an Industry Project of their choice for which they get real world feedback from top industry players.
You and the course
You will work hard. You’ll have fun and make lasting friends. You’ll gain a wealth of real world, practical experience. You’ll be surprised at what you will accomplish. You’ll need to be self-motivated and have a strong work ethic because the pace is dynamic, fluid, and urgent. If you’ve made the correct career choice, however, you’ll enjoy and savour every day because the work environment reflects the school’s philosophy that joy is attained though accomplishment. After you graduate, you’ll be part of a very select, accomplished group; work-ready and eager to hit the road running.

DIPLOMA IN MARKETING & ADVERTISING Fees & Application

Diploma in Marketing and Advertising Communications Management (One Year Course):
R 79 900.00 (2024)
You may make use of the Extended Credit Payment Plan. First payment due 31 January 2024 followed by eleven equal monthly payments of R 7 773.00 (2024) (7% admin surcharge).
The final date for registration and payment of fees for the 2024 course is Wednesday, January 31, 2024. Students who have not paid their fees by this date will not be eligible to start their course in 2024.
A non-refundable registration fee R 4000,00 must be paid. This registration fee is to reserve your place on the course and you will forfeit it should you elect not to attend.
Note: The non-refundable registration fee does not form part of the tuition fees. Should you elect not to complete the course, you will be liable for fifty percent of the following semester’s tuition fees. (This is because it is impossible for us to fill a vacancy once the course has begun.)
The Red & Yellow School is a privately run organisation and receives no state funding. The majority of income is generated by student fees and remunerations from commissioned projects.
Your fees are therefore payable in advance and you may choose from the following methods of payment:
You may pay the full year’s fees by January 31, 2024, in which case you will be entitled to the following discount:
Marketing and Advertising Communications Management Course: R 3 995,00 (2024)
Credit card payment facility is available; only online.
You may make use of the Extended Credit Payment Plan. First payment due 31 January 2024 followed by eleven equal monthly payments of R 7 773.00 (2024) (7% admin surcharge).
Should you fail to complete the course due to inadequate levels of performance, you will not be liable for fifty percent of the following semester’s tuition fees, but you will forfeit your deposit.
HOW TO APPLY
Download the relevant skills test from the application page. You will need to complete this skills test in order to apply.
Fill in and sign the enrolment form – you can get this from the application page or from one of our course consultants: registrations@redandyellow.co.za
Once you have completed the skills test and enrolment form you can apply online, email or drop off at the school.
Your complete application must include the following:

Your completed enrollment form & skills test
A certified copy of your ID/passport (for international students)
A certified copy of your high school certificate/highest qualification, or the transcripts of your current course of study