R&Y (Part Time Courses ) Social Media Course

R&Y (Part Time Courses ) Social Media Course

The Red & Yellow Social Media Course, run in partnership with USB-ED, is an 8-week online course.
Designed to introduce you to effective social media marketing for your brand or business, the course will give you a practical understanding of the latest in social media platforms, advertising, best practices, tactics and strategies that you can immediately implement.
 Benefits:

  • Upgrade your knowledge and skills through highly practical coursework
  • Consolidate or enhance your existing social media knowledge
  • Understand the potential social media holds for personal branding
  • Learn how to implement social advertising campaigns
  • Know how to use all major platforms, including Instagram, for your brand
  • Develop content for your brand and create a content calendar
  • Use social media to gain business intelligence and develop loyal fans
  • Learn how to manage communities and use social media for customer service
  • Know how to measure and optimise your efforts using data analytics

 

  • Course Length8 weeks
  • Start Date14 Aug 2024
  • Register By11 Aug 2024
  • Course FeeR12,500.00

COURSE OUTLINE

Download the Info Pack for a detailed breakdown of each module.
Module 1: Social Media and You
Module 2: Strategy & Planning
Module 3: Implementation: Content
Module 4: Paid Advertising on Social Media
Module 5: Implementation: Community Relationship Management
Module 6: Reporting & Analytics
Who Should Take This Course?

  • People who want to gain an excellent grounding in social media marketing
  • Aspiring or current social media marketers, community managers, brand managers, customer service or PR executives, entrepreneurs and content marketers
  • Digital marketers who want a professional understanding of social media marketing techniques and global best-practice principles
  • Marketers who aim to increase brand awareness, sales and conversions through professional social media marketing
  • Anyone who wants to promote their brand more effectively online

What our students say:
“The social media course has given me a great understanding of how these channels work and why. I’ve learnt a lot about how to strategically amplify the role of social and digital platforms and channels. This is perfect knowledge for my career, as being a writer calls for exactly these skills.” – Jemaine Jacob
“I’ve learnt a lot in terms of how to set up and manage social media accounts. This will definitely assist me in improving the current brand I work on and enable me to become more involved and open to experimenting with new platforms and strategies.” – James Webber