Senior Account Manager Job in Durban, Umhlanga Feb 2024
| Remuneration: | Basic salary |
| Location: | Durban, Umhlanga |
| Education level: | Diploma |
| Job level: | Mid |
| Own transport required: | Yes |
| Travel requirement: | Often |
| Job policy: | Employment Equity position |
| Type: | Permanent |
Job description
- To effectively maximise the ad spend of the direct division within East Coast Radio
- Ensure specified face to face meetings with clients per week (up selling business calls and service calls)
- Ensure specified non-face to face contact with clients per week
- Categorise and define a strategy per client for A, B and C clients with CRM calendar
- Effectively ensure interdepartmental communication in respect of each on-air campaign
- Ensure the campaign is effectively and accurately implemented
- Meeting monthly, quarterly and annual targets
- Successfully procure new business and close sales
- Develop methods to procure new clients
- Attend to meetings and administrative functions
- Research and draft accurate proposals
- Update the client database for all clients and capture all client activity regularly on the CRM software
- Ensure that contact reports are completed and tracked in CRM
- Ensure thorough product knowledge
- Awareness of client’s business activities and ability to service clients professionally
- Retain a minimum of 75% of clients annually
- Ensure forward planning (complete quarterly plan for each) existing client
- Ensure that the client has a great experience with the brand
Requirements
- National diploma or degree or equivalent qualification in sales and marketing
- Three to four years’ experience related experience
- Business sales and marketing principles
- Customer relationship management
- Computer – Word/Outlook/Excel/PowerPoint
- Broad advertising knowledge
- Experience within the broadcasting and radio environment will be an advantage
Personal Skills/Attributes
- Excellent commercial acumen
- Financial management
- Business developer and relationship builder
- Excellent commercial acumen
- Excellent negotiator
- Leadership skills
- Analytical skills
- Driven and goal oriented
- Conscientiousness
- Assertiveness
- Strong interpersonal skills
- Team player
- Conflict resolution skills
- Understand and applies business ethics and values
- Critical thinking
Contact details
East Coast Radio
hr@ecr.co.za