Twinsaver Group Category Manager Vacancy 2024

Key Responsibilities

• Develop and deliver in-store activation plans through a comprehensive understanding of customer in-store media vehicles and their relative effectiveness and ROI. Recommend optimal use of the Trade Marketing budget.
• Develop and provide customers with solid trade arguments to support our plans.
• Work closely with Marketing and Sales to provide input on new innovation launches.
• Delivery of launch package for KAMs and in-store activation plans.
• Brief and manage creative agencies to design and create compelling in-store merchandising and POS/theatre solutions.
• Development and implementation of annual channel strategies by category to achieve the annual budget.
• Develop superior value propositions using shopper and category insights.
• Build category management recommendations in terms of best practice.
• Build systems and methodologies to track performance (internal and external).
• Manage the Trade Marketing budget to deliver the agreed plans, within budget and on timeJob Specification
• Educational Qualification: Marketing degree; post graduate would be advantageous.

Knowledge and Experience

• Minimum of 5 years practical experience in Customer Marketing within the FMCG industry – trade, shopper and category management experience is essential.
• Experience presenting and engaging with retail buyers and category managers.
• Understanding of Sales and Marketing processes, principles and tools.
• Good understanding of category management process, principles and tools.
• Good working knowledge of Microsoft Office (excel and powerpoint), Nielsen Answers, PnP Smartshopper.
• Understanding of space planning programmes (such as Intactix) is an advantage.

Abilities

• Detail oriented.
• Ability to coordinate and plan effectively.
• Effective communicator.
• Ability to work constructively.
• Ability to multi-task effectively.

Personal Attributes/Qualities

• Takes responsibility and is accountable.
• Has passion, courage and leads by example.
• Flexible mind-set and a willingness to make suggestions and improvements.
• Willingness to learn.

Desired Skills

• Holistic thinking
• Shopper and customer driven
• Analytical problem solving

Desired Work Experience

• 2 to 5 years Middle / Department Management

Desired Education Level

• Diploma